Designing a Great Sign
Mark Kipp, owner of Vector Sign Solutions in Noblesville, Indiana joins us to talk about how to design the perfect sign for your business.
Registering Your Trademark
Kara Long, Founder & Owner of The Memory Collective joins us to discuss her journey of applying for a Trademark for her business. Kara shares valuable insight into what you should know before applying.
Creating Your Bing Places for Business Listing
Bing is the second largest search engine in the world, and the default for web browsers in Windows. In this article, we’re going to cover the step-by-step process of creating your business listing on Bing Places.
Conducting a SWOT Analysis
Used as a business decision making tool since the 1960s (Harmon & Jarriel, 2015), SWOT Analysis or Strengths, Weaknesses, Opportunities, and Threats Analysis, can help you evaluate your big picture position in business. Use the worksheet in this Business Building Guide to complete your SWOT Analysis.
Creating Your Google Business Listing
Google is the most popular search engine for finding pretty much anything. In this video, we’re going to show you how to add your Google Business Listing.
Understanding Your Products, Services, & Competition
Understanding how your products and services compare to your competition is vital to finding a niche customer base. This workbook will walk you through what to consider, and you’ll find a worksheet that you can use for your products, services, and competitors.
Identifying Your Best Prospects
Identifying your prospects helps you focus your marketing message in a way that will appeal to the people who purchase your products or services. In this blog, we’re going to talk about how to build a customer profile to better understand your customers, and how to target your ideal audience while creating a meaningful marketing…
5 Tips for A Successful Small Business Saturday
Small Business Saturday is November 27th! Trademarked by American Express in 2010, Small Business Saturday is a public awareness campaign for ‘promoting public awareness of shopping locally.’ Here are 5 tips to help your business thrive this holiday season.