If you are wanting to start your own YouTube channel, then you are not alone. In February 2020, more than 500 hours of video was uploaded every minute1, and probably has increased over time. Which makes sense, given that YouTube reaches 79.4% of the United States population over the age of 182 and they are the 2nd most visited site globally2, giving creators access to a very large potential audience.
In this Business Building Guide, we’ll cover the demographics of the site, video sizes, using Shorts, tips for subtitles, as well as how often to post on YouTube.
In this PDF, there is a 1-page cheat sheet for posting new videos to YouTube, that will help you remember the important steps every time.
- Ceci, L. (2022, April 4). Hours of video uploaded to YouTube every minute 2007-2020. Retrieved August 2, 2022, https://www.statista.com/statistics/259477/hours-of-video-uploaded-to-youtube-every-minute/.
- (2022, January). The Global State of Digital 2022. Retrieved August 1, 2022, from https://www.hootsuite.com/resources/digital-trends.