Latest Posts from Reference

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Avoiding Online Shopping Scams over an image of an online marketplace, with red x's next to each of the scam signs: Unbelievable Prices, Pay with Gift Cards, and Email to buy.

Avoiding Online Shopping Scams

Online shopping scams happen all year, but the holiday season has many people looking for a wider variety of goods than normal, all on a short time frame, and in a high quantity. And, so it’s a big time of year for scams.

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How to Blog for Your Business, from INSPIREsmall.biz

How to Blog for Your Business

Blogging can help increase your online presence. Posting high-quality content can continue generating leads over time.
While it is important to create a blogging schedule, the bottom line is that quality is more important than quantity. You shouldn’t push yourself to post blogs that are below quality just because of your schedule. Lots of poor-quality articles will never perform as well as a small number of high-quality articles. Keep reading for more tips on How to Blog for Your Business.

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How Often Should I post on Social Media? With an image of a calendar and lots of question marks

How Often Should I Post on Social Media?

How often do you post on social media? Do you feel like you’re never posting enough online? Well, here’s some good news for you. The number one criterium on how often you should post online is that you should only post as often as you have quality content. How much quality content should you strive for? In the rest of this blog, I’ll be going over the available research to try and give you an idea of how much your business should post online.

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The text '2021 Social Media Stats' over a blue circle, with an offset laptop colored with blue statistical charts.

2021 Social Media Stats

In this blog, we go over the latest Pew Research Center Social Media Fact Sheet to give insight to finding your audience online. Pew Research Center first published their Fact Sheet in 2005 and have surveyed users more than 30 times since then, to determine users’ social media preferences and self-reported behavior.

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The Power of Email Marketing from INSPIREsmall.biz over a blue background with a teal mailbox and yellow mailbox flag, and light teal letters flying towards it.

The Power of Email Marketing

Email is an incredible tool when it comes to communicating. Email is a great way to reach out for a wide variety of communication needs. While there are several different ways to use email, we are going to focus on sending emails through an email marketing service such as MailChimp.

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Reference Posts

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This category can only be viewed by members. To view this category, sign up by purchasing INSPIREsmall.biz Local Connector Membership or INSPIREsmall.biz Local Favorite Membership.
Avoiding Online Shopping Scams over an image of an online marketplace, with red x's next to each of the scam signs: Unbelievable Prices, Pay with Gift Cards, and Email to buy.

Avoiding Online Shopping Scams

Online shopping scams happen all year, but the holiday season has many people looking for a wider variety of goods than normal, all on a short time frame, and in a high quantity. And, so it’s a big time of year for scams.

Read More...
How to Blog for Your Business, from INSPIREsmall.biz

How to Blog for Your Business

Blogging can help increase your online presence. Posting high-quality content can continue generating leads over time.
While it is important to create a blogging schedule, the bottom line is that quality is more important than quantity. You shouldn’t push yourself to post blogs that are below quality just because of your schedule. Lots of poor-quality articles will never perform as well as a small number of high-quality articles. Keep reading for more tips on How to Blog for Your Business.

To access this content, you must log in or join.

Read More...
How Often Should I post on Social Media? With an image of a calendar and lots of question marks

How Often Should I Post on Social Media?

How often do you post on social media? Do you feel like you’re never posting enough online? Well, here’s some good news for you. The number one criterium on how often you should post online is that you should only post as often as you have quality content. How much quality content should you strive for? In the rest of this blog, I’ll be going over the available research to try and give you an idea of how much your business should post online.

To access this content, you must log in or join.

Read More...
The text '2021 Social Media Stats' over a blue circle, with an offset laptop colored with blue statistical charts.

2021 Social Media Stats

In this blog, we go over the latest Pew Research Center Social Media Fact Sheet to give insight to finding your audience online. Pew Research Center first published their Fact Sheet in 2005 and have surveyed users more than 30 times since then, to determine users’ social media preferences and self-reported behavior.

To access this content, you must log in or join.

Read More...
The Power of Email Marketing from INSPIREsmall.biz over a blue background with a teal mailbox and yellow mailbox flag, and light teal letters flying towards it.

The Power of Email Marketing

Email is an incredible tool when it comes to communicating. Email is a great way to reach out for a wide variety of communication needs. While there are several different ways to use email, we are going to focus on sending emails through an email marketing service such as MailChimp.

To access this content, you must log in or join.

Read More...
Get Your Business Selling Online with an awning on a laptop sitting in front of a bright blue sky.

Get Your Business Selling Online

Make sure you’re selling online! Here, we talk about the easiest ecommerce solution for WordPress (WooCommerce) and tips to promote your store online!

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Starting Your Online Store with an image of a shopping cart inside 2 circles.

Starting Your Online Store

While selling your products online is an excellent way to reach new customers, it can also be a minefield of legal, technical, and business considerations. This introduction is designed to get you asking the right questions so that successful sales don’t lead to headaches later.

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