Latest Posts from Business Building Guides

INSPIREsmall.biz Business Building Guide - Brand Strategy Section - Creating Your Content Calendar

Creating Your Content Calendar

A content calendar can help you organize and plan your content to save you time while still posting regular content for your business. Even if you currently plan some content in advance, you will benefit from creating and using your content calendar.

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INSPIREsmall.biz Business Building Guide - Brand Strategy Section - Social Media Audit

Auditing Your Social Media Presence

Do you know how well your social media accounts are doing? How do you know? A social media audit is a chance to make sure that you’re using all of your social media accounts to reach your business goals. Completing a social media audit regularly can help you grow online. This is part of our Business Building Guide series and includes directions and worksheets to audit your social media presence.

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INSPIREsmall.biz Business Building Guide - Brand Strategy Section - Defining Goals

Defining Your Brand Goals

By defining your goals early on, you can keep track of how you’re doing. If you were building a house, it might be your own home, or you might be trying to sell it quickly. For each of these goals, you would choose home finishes that will maximize your ability to exceed your goals.

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INSPIREsmall.biz Business Building Guides; Brand Strategy Section; Customer Profiles

Creating Your Customer Profiles

Just like while building a home, you have to consider what finishes to use to best appeal to your audience. The same goes for planning your brand, you have to know who your ideal target customer is to appeal to them. This is part of the Brand Strategy Section of our Business Building Guides. This PDF guide covers creating Customer Profiles to target your business efforts and includes worksheets to help you keep track of them.

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INSPIREsmall.biz Business Building Guides; Brand Strategy Section; Brand Mission and Values

Brand Mission and Values

This is part of the Brand Strategy Section of our Business Building Guides. This guide covers the brand mission and values that guide your business.

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Business Building Guides Posts

INSPIREsmall.biz Business Building Guide - Brand Strategy Section - Creating Your Content Calendar

Creating Your Content Calendar

A content calendar can help you organize and plan your content to save you time while still posting regular content for your business. Even if you currently plan some content in advance, you will benefit from creating and using your content calendar.

To access this content, you must log in or join.

Read More...
INSPIREsmall.biz Business Building Guide - Brand Strategy Section - Social Media Audit

Auditing Your Social Media Presence

Do you know how well your social media accounts are doing? How do you know? A social media audit is a chance to make sure that you’re using all of your social media accounts to reach your business goals. Completing a social media audit regularly can help you grow online. This is part of our Business Building Guide series and includes directions and worksheets to audit your social media presence.

To access this content, you must log in or join.

Read More...
INSPIREsmall.biz Business Building Guide - Brand Strategy Section - Defining Goals

Defining Your Brand Goals

By defining your goals early on, you can keep track of how you’re doing. If you were building a house, it might be your own home, or you might be trying to sell it quickly. For each of these goals, you would choose home finishes that will maximize your ability to exceed your goals.

To access this content, you must log in or join.

Read More...
INSPIREsmall.biz Business Building Guides; Brand Strategy Section; Customer Profiles

Creating Your Customer Profiles

Just like while building a home, you have to consider what finishes to use to best appeal to your audience. The same goes for planning your brand, you have to know who your ideal target customer is to appeal to them. This is part of the Brand Strategy Section of our Business Building Guides. This PDF guide covers creating Customer Profiles to target your business efforts and includes worksheets to help you keep track of them.

To access this content, you must log in or join.

Read More...
INSPIREsmall.biz Business Building Guides; Brand Strategy Section; Brand Mission and Values

Brand Mission and Values

This is part of the Brand Strategy Section of our Business Building Guides. This guide covers the brand mission and values that guide your business.

To access this content, you must log in or join.

Read More...