Conducting a SWOT Analysis
Used as a business decision making tool since the 1960s (Harmon & Jarriel, 2015), SWOT Analysis or Strengths, Weaknesses, Opportunities, and Threats Analysis, can help you evaluate your big picture position in business. Use the worksheet in this Business Building Guide to complete your SWOT Analysis.
What can my business post about next month? February 2022
This is the second month in our series of topics your business could post about. Read on to find topics that your business could post about in February 2022.
Understanding Your Products, Services, & Competition
Understanding how your products and services compare to your competition is vital to finding a niche customer base. This workbook will walk you through what to consider, and you’ll find a worksheet that you can use for your products, services, and competitors.
What can my business post about next month? January 2022
Are you trying to post more for your business? Then this is the series for you! Each month, we’ll be compiling a list of holidays and popular monthly activities to help you come up with your next blog or social media post. Check out these blog post ideas for January 2022!
Adding Captions to Your YouTube Videos
In this short tutorial, I’ll show you how to add captions to your YouTube videos for better accessibility.
Creating Your Content Calendar
A content calendar can help you organize and plan your content to save you time while still posting regular content for your business. Even if you currently plan some content in advance, you will benefit from creating and using your content calendar.
Avoiding Online Shopping Scams
Online shopping scams happen all year, but the holiday season has many people looking for a wider variety of goods than normal, all on a short time frame, and in a high quantity. And, so it’s a big time of year for scams.
Creating a Transcript with Word Online and Edge Browser
In this tutorial, I’ll show you how to use Word Online through the Edge Browser to create a transcript for your audio file.
Auditing Your Social Media Presence
Do you know how well your social media accounts are doing? How do you know? A social media audit is a chance to make sure that you’re using all of your social media accounts to reach your business goals. Completing a social media audit regularly can help you grow online. This is part of our…
How to Blog for Your Business
Blogging can help increase your online presence. Posting high-quality content can continue generating leads over time. While it is important to create a blogging schedule, the bottom line is that quality is more important than quantity. You shouldn’t push yourself to post blogs that are below quality just because of your schedule. Lots of poor-quality…
