Description
You turned a skill you love into a business. Some months your calendar is packed. Others are terrifyingly quiet. You’re working day and night, and you’re still not sure why the money doesn’t add up.
You’re not failing. You’re in the messy middle, and almost every successful business owner has been exactly where you are.
Ryan Henry knows that place well. As a kid in Northwest Indiana, he learned to keep hand-me-down computers running because he had no other choice. Years later, unhappy in his day job, he started posting computer repair ads after work and was soon earning more from repairs than from his paycheck. He quit and went full time, and then spent years learning the hard way that being good at your craft and being good at business are two very different skills.
He battled the feast-or-famine cycle, slow summers, and a price war that left him working around the clock for barely enough to live on. One by one, he learned the skills he was missing. Those lessons eventually led him from computer repair into marketing, and then to co-founding INSPIREsmall.biz with his wife, Carly. Today, it’s a membership community that helps entrepreneurs grow, learn, and connect without pressure or aggressive sales tactics.
From Passion to Profit is the guide he wishes he’d had. It’s a practical workbook organized around the three stages most businesses go through.
Part One: Survive. Break the feast-or-famine cycle with a simple weekly marketing habit, build a cash reserve that turns slow seasons into opportunities, and set prices based on what you actually need to bring home.
Part Two: Stabilize. Build marketing assets that bring in clients while you’re busy, discover who buys from you and why, and find new opportunities hiding in the client relationships you already have.
Part Three: Grow. Build recurring revenue you control, know when to let go of work that’s holding you back, divide work by strengths, and turn your business from a job you created into an asset that grows in value.
Each chapter combines Ryan’s real experiences with clear lessons and hands-on exercises: worksheets, checklists, and prompts that help you apply what you’ve learned to your own business right away.
Whether you’re thinking about starting a business, testing a side hustle, or already in the thick of your first few years, this book meets you where you are and gives you a clear path forward.
Slow progress is still progress. Let’s build something worth it.

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