Creating Your Brand Style Guide
The colors and aesthetics you choose can have an effect on people who interact with your brand. Similar to painting a house, you want to choose a color that will attract potential buyers. This is part of our Business Building Guide series.
How Often Should I Post on Social Media?
How often do you post on social media? Do you feel like you’re never posting enough online? Well, here’s some good news for you. The number one criterium on how often you should post online is that you should only post as often as you have quality content. How much quality content should you strive…
Defining Your Brand Goals
By defining your goals early on, you can keep track of how you’re doing. If you were building a house, it might be your own home, or you might be trying to sell it quickly. For each of these goals, you would choose home finishes that will maximize your ability to exceed your goals.
Creating Your Customer Profiles
Just like while building a home, you have to consider what finishes to use to best appeal to your audience. The same goes for planning your brand, you have to know who your ideal target customer is to appeal to them. This is part of the Brand Strategy Section of our Business Building Guides. This…
Protecting Yourself from Phishing Scams
According to Federal Bureau of Investigation, “between May 2018 and July 2019, there was a 100 percent increase in identified global exposed losses” due to Business Email Compromise (spear phishing).
Brand Mission and Values
This is part of the Brand Strategy Section of our Business Building Guides. This guide covers the brand mission and values that guide your business.
2021 Social Media Stats
In this blog, we go over the latest Pew Research Center Social Media Fact Sheet to give insight to finding your audience online. Pew Research Center first published their Fact Sheet in 2005 and have surveyed users more than 30 times since then, to determine users’ social media preferences and self-reported behavior.
3 Tips for Better Password Security
Now is the time to implement better password security for yourself. Here’s our 3 tips on how to create and manage your passwords.
Get Your Business Selling Online
Make sure you’re selling online! Here, we talk about the easiest ecommerce solution for WordPress (WooCommerce) and tips to promote your store online!
Can I Use This Image for My Business?
You’ve probably heard the terms Creative Commons and public domain and you’re not sure what they are. In this blog, we’ll explain how to use them online!
